Head to Earlsfield, South London, and discover our concept store nestled on the high street. Pop in to see us arranging elegant florals and peruse our trend-led curiosities, homewares, and gifts - perfect for seasonal interior styling. When you visit Blume, take a moment for yourself and explore. Our collection is carefully curated to lift the soul and bring a little joy. You may find something you never knew you wanted.

Meet Our Founder

Blume was founded in 2018 by Elspeth Tull.

With a background in fashion and interior design, Elspeth understood the seasonal approach and changing nature of creativity; which is why floristry was such a perfect calling for her.

She has diligently and carefully built her unique style, which now lives across the entire Blume concept; from bunches and homewares, to weddings and gifts.

Elspeth is based at the home of Blume in South London, and is always keen to chat to potential Blume clients and admirers. Pop in and discover what seasonal offerings her and her team have created, or if you’re further afield, take a look at @BlumeStudioStore to see what’s happening at Blume HQ this week.